'The money is there. It’s now about justifying the business case. That's the challenge'
The energy transition in Europe's northern waters is underway with companies in reinvention for a renewables-power world – veteran ABB among them. Managing director Per-Erik Holsten spoke exclusively with Darius Snieckus about its vision for 'North Sea 2.0'
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The four business areas you mention now have to be seen against the background of the energy transition that is underway. All four offer products and solutions aimed at embedding sustainability, integrating renewables and building hybrid networks. In a way, electrification is a key enabler across all of these.
We obviously still need to generate power, be it offshore wind, solar, or other energy sources, and we need to transmit that power to market. This is where there is a huge opportunity for integrating electrification into these traditional systems. The key is ensuring robustness of the network and avoiding and preventing technical problems.
Power management is especially important here. Hybrid networks tapping different energy sources require advanced power management to stabilise the network, ensure it works properly and that you generate sufficient power to actually deliver to consumers.
While electrification is a key enabler for the energy transition, automation and working towards an autonomous environment go hand-in-hand. You will still need human beings to perform maintenance, but digital early-detection means you can identify equipment problems before failures occur – so you can keep the plant running in a stable state.
Then you have decision making, which is about combining data sources and using the data to inform optimal decision making. That can be on everything from cheapest amount of production hours to identifying optimal revenue streams, optimal transmission parameters, and much more. Here artificial intelligence (AI) comes into play, with algorithms and machine learning making data work productively.
So, in short, all our four ABB business areas have an important role, with industrial automation as the solution provider for automation and the full network.
The energy storage problem is not yet fully resolved. Battery technology works for now but has only relatively small storage capacity. That expands with hydrogen because you can store a tremendous amount of energy in the hydrogen itself. So, hydrogen will play a key role in storage, and on the consumer side.
Most importantly, you need to have demand to ensure a faster energy transition. The customers have to be there for the renewables you are producing – anything from fish farms, trucks and marine vessels to aircraft, eventually. With the market in place, you then need to ensure you have sufficient network capacity, including storage, to supply them.
It’s a work in progress but things are moving quite fast. Government authorities and associated organisations are looking at rules development. There are already plenty of hydrogen or electrolyte companies that can actually produce the stuff. It’s now down to triggering the investment to really accelerate the new renewables era.
It’s happening already. We have [major] offshore wind farms already developed – Doggerbank [off the UK] and DolWin [off Germany], for example. The sector is maturing globally, also in Asia and North America. It’s not new.
We see investors interested in funding the technologies; a lot of private investors especially in the North Sea. The former [pure-play] oil & gas companies are also transitioning into full-spectrum energy players. Both BP and Equinor, for example, have issued strong renewable statements. They’re not ditching fossil fuels, but future-proofing their portfolios with renewable production.
The money is there, it’s now about justifying the business case. That’s the challenge. You need consumers for the electricity you produce.
The energy industry brings a lot of expertise to renewables because they are used to dealing with giant projects requiring huge investment. Then there’s the entire supply chain that can quickly adapt to new energy sources.
Most of the competence required for renewables is already present in oil & gas project skill-sets, and ready to be taken advantage of. The supply chain is well established. We just need to add the necessary digital features to speeds thing up. It’s almost one-to-one with some extras.
It’s about targeted recruitment, but also creating an environment where people can grow in tandem with our digital portfolio. At ABB we have both the infrastructure and a suite of digital applications already in use. That competence spans several organisations globally, but is consolidated under the ABB Ability banner.
We’re moving in two directions. One is the cloud, and the network and infrastructure you need as the framework for digitalisation. Then we have a suite of products designed to harvest ‘meaningful’ data, process it, and turn it into actionable insights. That involves AI for more autonomous applications, where machine-learning triggers certain actions and provides insights based on adaptive knowledge built over time.
Digital applications are already in wide use in the offshore industry. The key to success is domain knowledge combined with digital expertise, and deep collaboration between end users, operators, contractors, and providers like ABB. There is no point making an application unless the end user or operator understands the value proposition.
The energy transition is becoming much more tangible for all of us, especially here in the North Sea. We all are faced with the challenge of meeting the growing energy demand while also ensuring we provide increasingly sustainable, affordable, and reliable energy.
Moving forward, diversification of fuels and hybridisation will play an important role to meet this energy demand. For ABB, we have been evolving our portfolio of solutions and are working with our customers across the industry to enable more energy efficient and lower carbon operations, support development of new and renewable energy models and integrate distributed and diversified energy.
I am a big believer that we as human beings can be part of changing the planet to less emission. At ABB we intend to be a big part of making that happen; not only in the North Sea, but everywhere.
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